Few people – if any – have influenced my perspective on marketing more than the one and only Seth Godin. He’s written a bunch of great books. (I actually own two prized copies of his epic 17-pound release.) His blog is legendary. He’s…
Read MoreAre you the best agent in your market? Most agents I talk to would say yes, they are. And it’s not an ego thing. It’s the pride they take in their work that pushes them to provide better service than other agents. I’d go so far to say that in…
Read MoreToday marks the beginning of the second half of the year. A lot has happened already in 2021… The U.S. market continued its frantic pace with strong buyer demand and low listing inventory. We’ve emerged from pandemic rituals and mostly…
Read MoreMost of the time at our events, I’m on stage and I’m the teacher. Which I love. But I also love the role reversal when I’m able to become the student while our keynote speakers hit the stage. And that’s exactly what happened at our recent…
Read MoreThey say, “Strike while the iron is hot.” And in real estate, the iron has most certainly been hot for some time. At a certain point, you’ve got to ask: How many times can you keep striking until you strike out? For the last nine months or so,…
Read More3 Ways to Reverse Course.
I recently made a bold prediction. And I’m not backing down from it. I said that within three to four years, I estimate 50% of all U.S. real estate transactions will have a 25-42% referral fee attached to it. Why? Because everywhere you look,…
Read MoreAs a real estate professional, you have unlimited upside. There’s truly no ceiling on how much you can grow and what you can achieve. Which allows you to dream big. Virtually anything you want is within your grasp. Here’s the critical question,…
Read MoreYou might want to bookmark this one. Because at one point or another, we all get in a funk and don’t feel like picking up the phone and making our calls. We make excuses. We procrastinate. We find something else that’s supposedly “urgent.”…
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